MORE: Steampunk 101: An Expert Helps Demystify the Strange Subculture
While the origins of delinquent subcultures may reside in antiquity, the formation and evolution of modern variations of them can be explained in terms of more immediate macro-level developments. Some of these developments relate primarily to the ongoing activities and interests of gang members rather than to racial or ethnic changes, or to sweeping social changes. The nature of these influences is illustrated by a drug-using group studied by James Short, Fred Strodtbeck, and their associates (Short and Strodtbeck 1965; see also Short 1997, 1998). This gang was observed as it developed its own unique subculture. The subculture of the "Pill Poppers," as they became known to the research team, evolved from their relationship with a larger, conflict-oriented gang of which they had previously been a part. The Pill Poppers' preoccupation with drugs and their refusal to participate in the more bellicose activities of the larger gang led to their withdrawal and increasing isolation, by mutual agreement. The researchers were able to observe the evolution of this subculture, which was characterized by normative approval of drug consumption, an elevated value on "getting high," and mutual interest in the "crazy" things that happened to them when they were under the influence of drugs. The latter, in particular, became legendary within the group, being told and retold with nostalgia and humor when members of the gang were together. The subculture of this gang contrasted sharply with that of other gangs that were participating in a well-developed conflict subculture.
“Zoot Suit Tom,” also known as “One More Time” is a picture of the character Tom from Tom and Jerry dressed in a Zoot Suit. The character is often depicted as a rival to Literally Me. The image originates from the 1944 Tom and Jerry episode, The Zoot Cat.
ABC-CLIO combines reference, nonfiction, curriculum, and professional development to meet the needs of today’s learners and educators.
That's it. And since they were smart enough to figure out a way to make money drinking and talking to women in bars, they set off a trend among young Japanese men. Because if you can't actually get women to cough up their hard-earned money just to watch you get drunk and hear your lame pick up lines, at least you can look like you do.
Social media expert Scott Huntington cites one of the ways in which subcultures have been and can be successfully targeted to generate revenue: "It’s common to assume that subcultures aren’t a major market for most companies. Online apps for shopping, however, have made significant strides. Take Etsy, for example. It only allow vendors to sell handmade or vintage items, both of which can be considered a rather “hipster” subculture. However, retailers on the site made almost $900 million in sales."